Who we are
We’re passionate about finding innovative solutions to business problems, and we’re committed to making a real impact for our clients.
We thrive on challenges and are not afraid to suggest new ways of doing things. But we always bring our blue-sky thinking back down to earth – providing practical programs and strategies that will work in your market.
Our team
Our consultants, analysts and communications specialists have broad, international experience in brand strategy, pharmaceutical marketing and healthcare communications.
Suzie Denton - Head of ConsultComplete
Seventeen years in the pharmaceutical industry and 5 years in education have given Suzie a unique combination of strategic and practical marketing skills.
She has worked for GSK and Johnson & Johnson in both sales and global marketing - developing global brand strategies, driving product launches, delivering sales and leading a marketing communications team to deliver all aspects of the promotional mix. She has worked for 5 years in an agency setting at Complete Medical Group (CMG), developing and implementing strategic communications projects. And as Head of ConsultComplete she currently provides direction on marketing excellence, brand strategy, brand vision and key messaging projects. Current and recent clients include AstraZeneca, Novartis, Roche, Merck Serono, DePuy and Wyeth.
Suzie is also an experienced facilitator, with natural enthusiasm, who has delivered many successful workshops, meetings, educational courses and focus groups for global brand teams, marketing affiliates and key opinion leaders.
This experience, in therapy areas as varied as respiratory, orthopedics, oncology, psychiatry, stroke and renal disease, enables Suzie to add value at both a strategic and tactical level across a wide range of marketing, learning & development and brand consultancy projects.
Ian Pickles - Strategic Consultant
Ian has over 17 years experience in the pharmaceutical and consultancy industries, building his expertise across the fields of strategic marketing, sales force effectiveness and change management.
He has a wealth of experience in analysing changing customer environments and their impact on in-line and launch brands. He has delivered many projects that provide understanding of key stakeholder needs, build customer insights key to brand launch success and develop understanding and measurement criteria for relevant KPIs. His strengths also include understanding current and future market needs and scenarios to influence strategy development and required tactical implementation.
Ian has an MBA and a BA (Hons) in Economics, and his recent project portfolio includes work across a broad range of customer groups, markets and therapy areas, including respiratory disease, diabetes, GI and cardiovascular.
Zoe Gillbe - Strategic Consultant
Zoe has 23 years experience in the pharmaceutical and healthcare services industry, including 7 years in strategic consulting and 5 years in senior sales and marketing roles for MSD, HMR, Astra and Roche. As Director of Sales and Marketing for both Astra and Roche, she was responsible for commercial leadership, strategy development and pricing. She also has international experience in drug development and CRM technology for the healthcare industry.
She is an experienced consultant and facilitator who has led and facilitated strategy and therapy team workshops for many pharmaceutical clients. Before joining ConsultComplete at the start of 2009, she ran her own consultancy business for 6 years. Her broad experience across a number of therapeutic areas includes cardiovascular, GI, respiratory, neurology, obesity, anti-infectives and women’s health.
Stephen Small - Strategy Associate
Stephen brings 16 years of experience in communications, healthcare marketing and research to his role as a strategy associate. His recent projects have ranged from insights gathering and customer segmentation to positioning and key message development. He also uses his combination of marketing, research and editorial skills to assist the team with high-quality brand strategy documents, presentations, articles and training materials.
As a project manager in medical communications he delivered a wide variety of print, online and media projects, and his therapy area experience includes cardiovascular, immunology, respiratory and mental health. Before joining CMG, Stephen was a senior writer and acting director of marketing and communications at a major US healthcare company, where he developed communications strategies and delivered online and print communications across the mix, including sales and marketing collateral, and patient-focused health information
Suzanne Becerra - Strategy Associate
Suzanne has 12 years of consumer marketing communications experience. As a producer with a media agency she managed and delivered projects for pharmaceutical clients such as AstraZeneca, GSK, Roche, BI, DePuy, Nycomed and Takeda. She also organized and facilitated numerous interactive workshops for major UK companies such as Centrica and the Co-operative.
Since joining ConsultComplete in early 2007 Suzanne has project managed various strategic consultancy projects, in therapy areas such as COPD, OA pain and oncology. In addition to proven strategic, media and project management skills, she is also experienced in interviewing and insights gathering.
Suzanne is a fluent Spanish speaker who has lived and worked in Spain, Mexico and Colombia. Energetic, enthusiastic and culturally aware, she is a strategy associate with a real understanding of the pharmaceutical industry and its communication needs.